WE MANAGE CREATIVITY TO BRING BUSINESS SENSE TO LIFESTYLE PRODUCT DESIGN











CONCEPTUAL AFFAIRS is the result of a creative vision believing in a need for an external driving force to deliver innovative and commercial products to lifestyle brands. We believe that the question ´Why doesn’t my product work?” can be answered with a constructive and inspiring answer.

We believe that if everybody is thinking the same, someone is NOT thinking. We help you think commercially and create stories both for your eye catcher products and golden eggs.

Our experience is in communication, marketing, product management, merchandising, sales and business direction and negotiation. In brands like Tommy Hilfiger, Le Coq Sportif, Pantofola D´Oro, Ellesse, O´Neill and Piet Boon, we have seen businesses from different perspectives. This allows us insight into problems from many facets and to find fast innovative solutions to support you in any strategic, creative and operational decision-making.